Sydney, Australia: Devoted Polo Ralph Lauren VIP’s and media turned out last night for the anticipated launch of the Polo Ralph Lauren womenswear brand in Australia.
Australian sales of the Polo brand, have been significant in Australia with strong distribution through stand alone stores, department stores as well as online. With it’s proud American heritage and chic outdoor inspirations, Polo has a look that strongly resonates with the Australian customer.
The AW15 Polo Ralph Lauren collection, offers mixes of the iconic all-American style with an eclectic downtown edge, all put together with individual flair. From sophisticated tweeds and simple black dresses to rugged outdoorsy looks and city-worn leather, Polo represents easy, energetic style — free-spirited and cool.
In addition to the release of the AW15 Polo Ralph Lauren womenswear collection, the powerhouse brand also just added to their third list of restaurants with the recently opened Polo Bar Ralph Lauren in New York. The popular restaurant has such demand, customers are booking a month in advance to secure a table.
Guests in attendance included Montana Cox, Ksenija Lukich, Scott Tweedie, April Rose Pengilly, Neale Whitaker, Carissa Walford, Erin Holland, Chanel Stewart, Sara Donaldson, Zanita Whittingdon, Sara Ellen, Jackie Frank, Kellie Hush.
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