Australian fashion labels, which encompass renowned leading labels, C/MEO Collective, TY_LR, Finders Keepers, Keepsake, Jaggar shoes & BNKR, launched their The Fifth Label denim collection in Sydney.
Since its launch in June 2014, The Fifth Label has generated a cult following for its effortless street style aesthetic. However recently the brand has taken a new direction while still staying true to its core brand ethos.
The Fifth Denim provides classic and updated trends in denim. Slouch, skinny and flared jean styles sit alongside staple shorts, skirts and easy-wearing jackets. Frayed edges and distressed detailing feature in a variety of washes.
The Fifth Label Head Designer Amy Hicks believes The Fifth Denim was a natural progression for the already well-established label.
“The Fifth Label has always offered denim styles within each range which have proven to be incredibly popular. The Fifth girl loves to pare back basics with on trend jeans. So for me, the obvious step was to move into denim, offering not only staple styles, but trending silhouettes, all at an affordable price point” said Ms Hicks.
The Fifth Denim philosophy revolves around the relentless search for the perfect pair of ‘it’ jeans. Offering unique construction and effortless washes, The Fifth Denim is forever committed to being a brand that has no rules or limits.
The Fifth Denim continues to offer newness through refreshed styles, shapes and detail; high quality pieces remaining uncompromised by an affordable price point, which sets it apart.
Major retailers include Shopbop, Revolve, David Jones, The Iconic and General Pants.
View the picture of The Fifth Label Launch Collection HERE on Facebook